{"id":3525,"date":"2026-04-15T19:48:06","date_gmt":"2026-04-15T19:48:06","guid":{"rendered":"https:\/\/carsambaguncel.com\/?p=3525"},"modified":"2026-04-15T19:48:06","modified_gmt":"2026-04-15T19:48:06","slug":"carsamba-kivisi-icin-markalasma-hamlesi","status":"publish","type":"post","link":"https:\/\/carsambaguncel.com\/?p=3525","title":{"rendered":"\u00c7AR\u015eAMBA K\u0130V\u0130S\u0130 \u0130\u00c7\u0130N MARKALA\u015eMA HAMLES\u0130:"},"content":{"rendered":"<p><strong><u>Samsun\u2019un \u00c7ar\u015famba il\u00e7esinde, kivi \u00fcretiminin ekonomik de\u011ferini art\u0131rmak ve markala\u015fma s\u00fcrecini h\u0131zland\u0131rmak amac\u0131yla \u00f6nemli bir isti\u015fare toplant\u0131s\u0131 ger\u00e7ekle\u015ftirildi. T\u00fcrkiye genelinde yerel \u00fcr\u00fcnlerin \u00f6ne \u00e7\u0131kar\u0131lmas\u0131n\u0131 hedefleyen \u201c81 \u0130l 81 \u00dcr\u00fcn\u201d vizyonu kapsam\u0131nda d\u00fczenlenen toplant\u0131da, \u00c7ar\u015famba kivisinin gelece\u011fi \u00e7ok y\u00f6nl\u00fc olarak ele al\u0131nd\u0131.<\/u><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3528 size-full\" src=\"https:\/\/carsambaguncel.com\/wp-content\/uploads\/2026\/04\/671102516_18177821107388075_2976967647661617820_n.jpg\" alt=\"\" width=\"1066\" height=\"710\" \/><\/p>\n<p><strong><u>Toplant\u0131da, kivinin yaln\u0131zca tar\u0131msal bir \u00fcr\u00fcn olarak kalmamas\u0131 gerekti\u011fi vurgulan\u0131rken; katma de\u011ferli \u00fcr\u00fcn geli\u015ftirme, etkili pazarlama stratejileri ve yenilik\u00e7i proje fikirleri \u00fczerinde duruldu. Kat\u0131l\u0131mc\u0131lar, \u00f6zellikle i\u015flenmi\u015f \u00fcr\u00fcnlere y\u00f6nelmenin b\u00f6lge ekonomisine daha fazla katk\u0131 sa\u011flayaca\u011f\u0131 konusunda g\u00f6r\u00fc\u015f birli\u011fine vard\u0131.<\/u><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3529 size-full\" src=\"https:\/\/carsambaguncel.com\/wp-content\/uploads\/2026\/04\/671766101_18177821116388075_5894673817595420457_n.jpg\" alt=\"\" width=\"1066\" height=\"710\" \/><\/p>\n<p><strong><u>Geni\u015f kat\u0131l\u0131mla ger\u00e7ekle\u015fen toplant\u0131ya Orta Karadeniz Kalk\u0131nma Ajans\u0131 Genel Sekreteri Mehlika Dicle, \u00c7ar\u015famba Kaymakam\u0131 Mehmet Kamil Sa\u011flam, \u00c7ar\u015famba Ticaret ve Sanayi Odas\u0131 Ba\u015fkan\u0131 Ayhan Sonkaya, \u0130l\u00e7e Tar\u0131m ve Orman M\u00fcd\u00fcr\u00fc \u0130rfan \u00d6zt\u00fcrk, \u00c7ar\u015famba Kivi \u00dcreticileri Birli\u011fi Ba\u015fkan\u0131 Hasan I\u015f\u0131ldak ile birlikte ilgili kurum ve kurulu\u015flardan temsilciler kat\u0131ld\u0131.<\/u><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3530 size-full\" src=\"https:\/\/carsambaguncel.com\/wp-content\/uploads\/2026\/04\/TBV-3.jpg\" alt=\"\" width=\"1065\" height=\"710\" \/><\/p>\n<p><strong><u>Toplant\u0131 sonunda, \u00c7ar\u015famba kivisinin ulusal \u00f6l\u00e7ekte daha g\u00fc\u00e7l\u00fc bir marka haline getirilmesi, ihracat potansiyelinin art\u0131r\u0131lmas\u0131 ve \u00fcreticilerin gelir d\u00fczeyinin y\u00fckseltilmesine y\u00f6nelik somut projelerin hayata ge\u00e7irilmesi i\u00e7in kurumlar aras\u0131 i\u015f birli\u011finin g\u00fc\u00e7lendirilmesi kararla\u015ft\u0131r\u0131ld\u0131.<\/u><\/strong><\/p>\n<p><strong><u>Yetkililer, at\u0131lacak ad\u0131mlarla birlikte \u00c7ar\u015famba kivisinin hem i\u00e7 pazarda hem de uluslararas\u0131 arenada daha rekabet\u00e7i bir konuma ula\u015fmas\u0131n\u0131 hedeflediklerini belirtti.<\/u><\/strong><\/p>\n<p><strong><u>\u00a0<\/u><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Samsun\u2019un \u00c7ar\u015famba il\u00e7esinde, kivi \u00fcretiminin ekonomik de\u011ferini art\u0131rmak ve markala\u015fma s\u00fcrecini h\u0131zland\u0131rmak amac\u0131yla \u00f6nemli bir isti\u015fare&#46;&#46;&#46;<\/p>\n","protected":false},"author":3,"featured_media":3527,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84,89,83],"tags":[77,120,223,664,665,57,286,666,341],"manset":[33],"class_list":["post-3525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carsamba","category-ilce-haberleri","category-samsun","tag-carsamba","tag-ilce","tag-kaymakam","tag-kivi","tag-marka","tag-samsun","tag-tarim","tag-ticaret-sanayi-odasi","tag-uretim"],"_links":{"self":[{"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/posts\/3525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3525"}],"version-history":[{"count":1,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/posts\/3525\/revisions"}],"predecessor-version":[{"id":3531,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/posts\/3525\/revisions\/3531"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=\/wp\/v2\/media\/3527"}],"wp:attachment":[{"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3525"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/carsambaguncel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmanset&post=3525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}